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For municipalities

Israel's next healthy city
could be
yours.

OUT helps your municipality become healthy, smart and community-driven: residents who train, walk and run regularly near home, data that guides decisions, and communities that train together.

Municipality dashboardDemo data
0
Active this month
0
Training minutes
0%
Meeting health goals
Activity by hour
06121824
Parks in the cityReal park locations
30-day trend

Physical inactivity is a health and economic challenge

About half of adults fall short of activity guidelines, and it shows in residents' health and in healthcare costs. Equipment alone doesn't change habits. Guidance, knowledge and community do.

₪27.5M
annual cost of inactivity to the health system (Germany)
₪670
extra annual cost per inactive adult (NAKO, 2024)
~50%
of adults fall short of the World Health Organization's activity guideline

German data as a European benchmark, converted to shekels (€1 ≈ ₪4).

Why residents don't train

It's not laziness. It's five barriers.

And every one of them can be removed.

  1. Time20-minute routes on the way to work
  2. CommunityNeighborhood groups and training partners
  3. AccessThe nearest park, family-friendly
  4. MoneyFree for residents, paid by the city
  5. Know-howA how-to video for every piece of equipment

OUT closes the ring. One system that removes every barrier at once, not another point solution.

A framework developed with public-health experts

Municipal calculator

What does inactivity cost your city?

Move the slider to your population and see the estimated annual cost.

30,000
0
inactive adults (estimated)
₪0
estimated annual cost to the city

Estimate: ~74% of residents are adults, ~45% of them fall below the World Health Organization guideline, ~₪650 annual health cost per inactive adult. Based on NAKO (Germany 2024, €168 ≈ ₪670) and the Brookdale Institute (Israel). Adjustable to your municipality's data.

The authority panel

See the city move

What the authority sees in its admin panel: residents' activity, the neighborhood ranking, maintenance reports, the city's mapping status, events and the team. Shown here with demo data for Sderot.

OUT · City management · SderotDemo data
Analytics & BIData, trends and insights
1,180Monthly active users310Daily active users2,140Registered users31%WHO goal: 150 min a week
Activity by hour Strength Run Walk
05:0011:0017:0023:00Hover over the chart
vs. last week
Total steps2,870,500▲ +9%km walked & run2,215▲ +7%
Age bands
18%18-2527%26-3524%36-4517%46-5514%56+

All data is aggregated and anonymous.

A healthy, smart, community-driven city

The challenge isn't building more infrastructure. It's turning the investment in parks, paths and routes into better health for residents. That's exactly where OUT helps, and the data doesn't just measure: it shows where to act.

Healthy

Residents who train, walk and run regularly and meet the World Health Organization's activity goals, with workouts and routes for every level and age.

Smart

Not just measuring: the data shows where to act. Which neighborhood to push, when to hold a group workout, which equipment needs attention, and the estimated health-cost savings.

Community

Training groups, walking and running groups, challenges and neighborhood events that connect residents, through your city's sports app.

Implementation

How it works for the municipality

Six steps, from the first meeting to ongoing measurement and follow-through.

  1. 01

    Intro & demo

    A demo of the app and the dashboard for the city team, tailored to the city's health goals.

  2. 02

    Agreement

    The service agreement, privacy and data-security documents, and the approvals the city needs.

  3. 03

    Mapping the city

    Every fitness park, walking and running route, and facility in the city goes into the system.

  4. 04

    Launch prep

    Marketing materials, park signs with a code that opens the app, and a joint publicity plan.

  5. 05

    City launch

    An official launch, events and training groups that bring residents outside.

  6. 06

    Measure, report, improve

    A live dashboard, periodic reports and ongoing support that improves results over time.

From the field

From the field: cities

Launch events, group workouts and parks before and after.

The Ashkelon launch: the city's billboards
The Ashkelon launch: the city's billboards
OUT at school: signing up for the pull-up challenge
OUT at school: signing up for the pull-up challenge
Students take the pull-up challenge
Students take the pull-up challenge
Partners

Who we work with

Cities, academia, the IDF and brands working with OUT.

IDF
IDF
Wingate Institute
Wingate Institute
University of Haifa
University of Haifa
School of Public Health
School of Public Health
adidas
adidas
Sderot
Sderot
Sha'ar HaNegev
Sha'ar HaNegev
Ashkelon
Ashkelon
Kiryat Yam
Kiryat Yam

Want to see it in your city?

Book a short demo and we'll show you how to turn your city's parks into activity hubs.

  • 1,156 fitness parks already in the system nationwide
  • Official sole supplier, exempt from tenders
  • A supplier in the national 'Guf-Nefesh' (Body-Mind) initiative for community health and resilience
  • On the approved supplier lists of Mashkal and MIC
  • Built on research from the University of Haifa School of Public Health
Municipality FAQ →